Verde Environmental Technologies, Inc., Launches Deterra® Household Mailing Campaign
MINNEAPOLIS, March 4, 2024 /PRNewswire/ — Verde Environmental Technologies, Inc., is excited to announce its new Deterra Household Mailing Campaign, a Prevention & Education Program designed to efficiently deliver proper drug disposal resources to households for 50 cents or less. This industry-leading campaign features the new patent pending Deterra® Direct Mail Pouch that is USPS-approved for automated flat rate postage, plus a customizable resource card. The program is ideal for quickly reducing the supply of unwanted medications and illicit drugs available for misuse, especially in rural and underserved areas that lack easy access to proper disposal methods.
In 2023, the overdose death rate topped 112,000 in a 12-month period for the first time, according to the Centers for Disease Control and Prevention. With communities across the country battling drug misuse and an increased demand for preventive and behavioral health services, this campaign will help government agencies, community organizations, health plans, wellness programs, and others get the Deterra Prevention & Education Program sent directly to households. Through this program, consumers across the nation are mailed educational materials and a plant-based Deterra Pouch to properly dispose of medications, offering an efficient and low-cost solution for all populations.